A student and I were talking recently about the texts I had chosen for the class: The New Rules of Marketing and PR by David Meerman Scott and This Is How You Pitch by Ed Zitron. The student liked their writing style, their use of intriguing case studies and the applicability of their advice. The […]

A real decision is measured by the fact that you’ve taken a new action. If there’s no action, you haven’t truly decided. — Tony Robbins Today, I announced that I will leave my corporate position to start my own consultancy. This leap into entrepreneurship is anything but natural for me. So my friends’ comments about my […]