News and insights

Screen shots from the home Twitter pages of Sen. Ted Cruz, candidate Beto O'Rourke, Sen. Jon Tester, and candidate Matt Rosendale

How to tweet like Donald Trump

My university class on Media and Influencer Relations paused the other day to consider: What public relations lessons can today’s political campaigns take from…
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How to respond when your product is used in a mass shooting

Associated Press   An organization that gets dragged into a tragedy needs to show heart. But Slide Fire Solutions, the…
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Artsy photo of a building's windows framing the sky.

Twitter: A window to the soul

Photo by Frank Köhntopp on Unsplash When email was fresh and new, a newspaper editor once sent a recipe to several newsroom colleagues, among them his…
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Colorado State Capitol dome

Tone deaf in the state capitol

Listen up, class! I have good news and bad news: Today's snack is chocolate chip cookies! Unfortunately, we have only 25, so you…
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